Meet the Team

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ET Employees 11.14
John Fox

John Fox, Chief Executive Officer

John Fox joined ElectraTherm in 2010, where he oversaw the complete design turn of ElectraTherm’s Power+ Generator™ and commercial product launch. His arrival has also since marked approximately $1 million in Department of Defense contracts, a $1 million grant from the Department of Energy and a formal visit from US President Barack Obama. Since his joining ElectraTherm he has led three commercial product launches on waste heat to power generators from 35kW to 110kW. ElectraTherm’s commercial fleet now has 50 global sites with over 325,000 cumulative fleet hours across 9 varying waste heat to power applications. He joined the team following 19 years at United Technologies Corporation’s Pratt & Whitney Power Systems Division, where he was Director and General Manager of the Organic Rankine Cycle (ORC) Business. Fox’s management of the PureCycle® program drove the ORC technology from the development phase through to successful commercialization. Fox graduated from Penn State University with a B.S. in Mechanical Engineering, a Master’s Degree in Engineering Mechanics and he also has an MBA from University of Pittsburgh.

Steve Olson

Steve Olson, President and Chief Financial Officer

Steve Olson joined ElectraTherm in 2007 as its fourth employee, and his focus is on strategic direction, building the team and raising capital to finance ElectraTherm’s growth. Previously, Steve served institutional investors and technology companies at two San Francisco investment banks, followed by founding/operating roles at two startups. Steve spent five years as a Research Analyst at Volpe, Brown, Whelan & Co., covering communications and information services companies. Following that, he was a Partner and Senior Analyst at Pacific Growth Equities, LLC. In 2003, Steve co-founded and served as CFO and West Coast Operations Manager of Satisfactions Services, a retail services company. In 2005, he founded and served as the General Manager of a real estate investment company. Steve earned a Bachelor of Arts degree at the University of Wisconsin-Madison, an MBA at the Thunderbird School of Global Management, and has been a Chartered Financial Analyst (CFA) since 1996.

Rob Emrich

Robert R. Emrich II, Vice President, Sales

Robert R. Emrich previously worked at Western Nevada Supply, a leader in the pipe, valve and fittings industry where he led the branch sales team for 15 locations, in addition to driving the company’s industrial product line. Previous experience in the pump market led Rob to work with mines and power plants in Colorado and Nevada. Following a tour of duty in the United States Marine Corp, Rob’s career began in the livestock feed industry in his home state of Nebraska.  He went on to purchase the company and manage it for five years, sparking his interest in business leadership.


Tom Clark, Chief Engineer

Tom Clark has over 37 years project development and project management experience in the areas of Organic Rankine Cycle power plant development, fuel cell power plant system design and custom component development of balance of plant equipment. He joined ElectraTherm from United Technologies Corporation, where his experience included managing the fuel cell mechanical and electrical engineering departments, as well as managing government DOE contracts. Tom has an extensive background in component design, development and testing and has been the Program Manager for all aspects of Balance of Plant (BOP) development for fuel cell and Organic Rankine system power plant systems. Tom received his Master of Science and Bachelor of Science in Mechanical Engineering at University of Massachusetts.

Marcus Rothstein

Marcus Rothstein, Director, Special Projects

Marcus Rothstein joins ElectraTherm following more than 30 years at United Technologies Corp., where he most recently served as General Manger of the PureComfort® C/CHP Solutions. In his position, he managed all aspects of the $20M+ commercial global micro-turbine based combined/cooling, heating, and power generation (C/CHP) business. Prior to this assignment, UTC Power selected Marcus as the first general/product manager to develop all aspects of $20M+ new product development and market entry project in hydrogen fuel cells. Prior to UTC Power, Marcus had more than 25 years in project and program management of Pratt & Whitney propulsion systems, including six years leading the F135 operations, program development and production readiness initiatives.  With Marcus’s diverse experience base, he supports all aspects of the business and business processes including focus on oversight of projects with large impacts, where critical decisions and movement on tasks needs to take place.  He earned his Bachelor’s of Science from the University of Virginia and has a Certificate in Management from the Darden Graduate Business School of the University of Virginia and a Systems Engineering Leadership certificate from the Sloan School at MIT.

Tom Brokaw

Tom Brokaw, Engineering Manager

Tom Brokaw has more than 10 years of experience as an engineer with an emphasis on product development. Since joining ElectraTherm, Brokaw has overseen the completion of the Series 4000 Power+ Generator™, from design to implementation. He joined the team in 2011 from HyProSys, a research and development company where he managed various projects from idea conception to fabrication. Prior, Brokaw served as Vice President of Research and Development at 6X7 Visioneering, where he assisted in the development of the company’s hydrogen production technology. He is a co-inventor of three patents, and received his B.S. in Chemical Engineering at University of Nevada Reno.